Analytics allow us to measure email campaigns like never before. So we can learn how many clicked, who they were, whether they did anything as a result… but what did they really think of it? And what did it make them think of the brand?
If the copy doesn’t get to the point, if the graphics are poorly-selected and cropped, if the template itself is unattractive to its audience: all these pitfalls can reduce the effectiveness of a campaign, and yet they are so easy to avoid.
We work with most of the main UK email services including Mailchimp, Createsend, Dotmailer. We’ll build you a template, optimise your images, create your content, and we’ll put it all to work for you.
